Microsoft walks away from $68.7 billion acquisition of Activision Blizzard

Microsoft is taking an interesting approach to getting regulatory approval for Activision’s acquisition of Blizzard. A Discovered by The company told the New Zealand Trade Commission Doesn’t “must” make games. Yes, you read that right.

“There is nothing unique about the video games that Activision Blizzard develops and publishes that are ‘must-haves’ for rival PC and console video game distributors, which could cause foreclosure concerns,” the company says in the filing. On the other hand, Microsoft hopes that holding the rights to Activision Blizzard franchises such as Call of Duty will not prevent it from competing against rivals such as Sony.

At first glance, it seems like a silly argument to make about a company that Microsoft plans to spend For the achiever. After all, it’s a claim the tech giant is making in response to its rivals. A , Sony called Call of Duty “an essential game” and the AAA title “has no competition.” Arguing that the franchise is popular enough to influence the consoles people buy. Let’s talk from Sony experience. In 2015, the company announced a deal with Activision that included some Call of Duty content. First of all.

Downplaying the importance of Call of Duty was one of the ways Microsoft tried to appease regulators. In February, the company The rights to PlayStation consoles will continue to be available until the deals Sony and Activision made before the acquisition was announced. Recently, the company announced With the Communications Workers of America, it was Video game workers across the industry.

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